Directions Hair Dye @ Bodycare2000

Directions Hair Dye - Semi Permanent Hair Colour

La Riche Ltd has been established since 1981. Their exclusive products are consistently distributed worldwide and with demand always increasing, their product range is forever growing.

Directions Semi Permanent Hair Colour comes in 34 intense shades. All the shades can be mixed too, meaning the possibilities are endless! With 34 vibrant shades, anything is possible with La Riche Directions Hair Colour. Directions hair dye allows you to create their own limitless shades and designs to suit their own individual desires. Directions hair colour has never been tested on animals.

How to apply Directions Hair Dye..
Shampoo the hair with a pH acid balanced shampoo, we recommend La Riche Pre Colour Shampoo, this will give the hair the correct acid balance, allowing Directions hair colour to achieve the best results.
Comb Directions into the hair until it emulsifies, i.e becomes frothy, the pigments will have penetrated in to the hair, lighter shades may require a little more combing.
Processing time is between 15 and 30 minutes, a plastic cap will contain the heat on the hair helping to achieve a better result.
Rinse the hair thoroughly away from the face with warm water until all the residue dye has been removed.

All directions colours can be mixed with each other so to create your own unique shade.
Directions will take faster and last longer on chemically treated hair eg permed or bleached.
If more than one colour is applied the hair must be washed and dried separately, greater care must be taken when partially colouring lighter hair.

La Riche products are not tested on animals.

Do's and Dont's
Do..
wear rubber or plastic gloves when applying the hair colour.
Do use vaseline, petroleum jelly or baby oil around the hairline to avoid staining of the forehead.
As with all hair colours, we advise a swatch test first.
Dont..
Do not mix Directions with peroxide.
Do not use on eyelashes.
Do not use shampoo with conditioner included before application of dye. Just SHAMPOO ONLY! This is a conditioning product! The use of conditoners pre colour treatment will stop the hair absorbing the dye!

For more information on Directions Hair Dye click here

As a family-run business established in 1992, Bodycare2000 offers a great customer experience, making it your  ideal online store for all the latest cosmetic products. Why not browse through our website now and take a look at our extensive range of  beauty and hair care products?

It's quick and easy to place your order online. Or you can call our order hotline now on 08702 364123.

Be beautiful with Directions Hair Dye at Bodycare2000..