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Fudge Matte Hed FIRM HOLD TEXTURISING MATTE PASTE. HOLD FACTOR 9Get some flexible style to your head with firm hold Matte Hed. Work through your hair for definition and movement with extreme matte texture. What it doesProvides texture and definition with an extra matte finish - Adds volume, smooths cuticle whilst delivering control - Retards moisture loss and preserves the hair's natural condition How to useApply Matte Hed to hands, rub thoroughly and distribute evenly through hair and style.HELP: 0115 975 1533